One of the biggest fallacies in not only marketing — but in business, is the phrase "Brand Loyalty." Despite what many marketers and executives may lead you to believe, brand loyalty does not exist.
I don't blame my fellow marketers and execs for feeding the fallacy to the public. Most of them that I've come across actually believe that brand loyalty exists, and they spend a great deal of their time — and their company's budget trying to attain it every chance they get.
Realme is back to launching entry-level phones and it is good news for customers - Technology News
When Realme debuted in India, its goal was to shake up the low-end smartphone market that Xiaomi gradually took the reins of. Having started as an Oppo sub-brand, Realme soon spun off into a separate entity and, in a little over three years, it became one of the most important brands.
The latest Realme C25Y and Realme Narzo 30A are an example of how the company's rediscovered interest in the low-end market. Both phones come with big displays, big batteries, and multiple cameras - which are the key things that customers look for in a smartphone in the low-end market.
Happening on Twitter
Branding is like nutrition. You feed your brand what is right and necessary to grow and impact others. Keep nourish… https://t.co/602bYcxkt2 janetmachuka_ (from Kenya🇰🇪, Africa) Thu Sep 23 11:08:45 +0000 2021
"A big shoutout to all of you, for the love and loyalty shown towards #Xiaomi We are thrilled to tell you that w… https://t.co/pKAPd7IdBl MiTVIndia Wed Sep 22 06:30:28 +0000 2021
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