Monday, April 27, 2020

Google to cut marketing budgets, hiring freeze expected

Google is slashing its marketing budgets by as much as half for the second half of the year, according to internal materials viewed by CNBC.

"There are budget cuts and hiring freezes happening across marketing and across Google," said one message from a global director sent to employees Wednesday. "We, along with the rest of marketing, have been asked to cut our budget by about half for H2."

A company spokesperon confirmed that some areas' budgets are being cut by as much as half, but added that others may not be since it is still in the process of "recalibrating."

Publisher: CNBC
Date: 2020-04-23T21:33:24 0000
Author: https www facebook com CNBC
Twitter: @CNBC
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While you're here, how about this:

Galp reports widening loss, cuts capex budget - MarketWatch

Galp Energia SGPS SA said Monday that its net loss widened in the first quarter and revised its operating and capital expenditure guidance for the 2020-21 period.

Adjusted earnings before interest, tax, depreciation and amortization decreased to EUR125 million from EUR314 million.

The company attributed the fall in earnings to falling oil prices and significant declines in demand due to Covid-19.

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Galp cut its investment and spending guidance for 2020 and 2021 and said it now targets reductions of more than EUR500 million a year due to the sharp drop in global energy demand. During this period, the company's capital expenditure and operational expenditure are set at between EUR500 million and EUR700 million.

Publisher: MarketWatch
Date: 2020-04-27T02:37:00-04:00
Author: Giulia Petroni
Twitter: @marketwatch
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Google decides to slash 50% of its marketing budget this year - FlipWeb

However, it is worth noting that even Google is not spared from the impact of the Coronavirus because it is revealed that the company has cut 50% of its marketing budget for this year thanks to the huge economic slowdown. This means that we are likely to see fewer advertisements from the company and other projects might have also been postponed which we don’t know about yet.

"The clear lesson from 2008 is that preparing early is key to weathering the storm and emerging in a position to continue long-term growth…

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Publisher: FlipWeb
Date: 2020-04-27T08:10:07 00:00
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Village of Minooka Continues Negotiations with Speedway, Despite Company's Latest Objection |

Minooka trustees were briefed on the status of negotiations between the village of Minooka and Speedway over potential plans for a new gas station during an April 22 meeting of the Minooka Village Board Committee of the Whole.

The project, if it advances, would allow a new gas station at the northwest corner of Midpoint and Ridge roads.

Village Administrator Dan Duffy wanted some direction from the village board after it was communicated to Speedway in February that the village preferred the project to connect its sanitary to the future Holt Road utility line and that a rebate incentive and recapture language in an annexation agreement were offered to help the company recoup costs for the utility line.

Publisher: WCSJ News
Author: Megann Horstead
Twitter: @103pt1FM
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Were you following this:

Apple iPhone SE review: The budget phone for an uncertain time - CNN
Publisher: CNN
Date: 2020-04-25T12:18:39Z
Author: Samantha Murphy Kelly CNN Business
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10 ways to get more from your security budget | CSO Online

For years, security budgets seemed to go only one direction: up. As recently as February of this year, some 62% of organizations said they planned to increase their cybersecurity spending for 2020, according research by analyst firm ESG.

* * *

Like their C-suite peers, CISOs today are being asked to do more with less – and probably will be for some time, as the world continues in these uncertain economic times.

A survey conducted in April by IDG (CSO's parent company) found that 35% of IT leaders expect their budgets to decrease as a result of Covid-19 and the related economic downturn, and for 45% of them expense management has become their primary focus.

Publisher: CSO Online
Date: 2020-04-27T03:00-05:00
Author: Mary K Pratt
Twitter: @csoonline
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10 ways to influence IT purchases when you don't control the spend | CIO

Like most CIOs, Ian Pitt must ensure the availability and performance of all the systems in the IT stack. But he doesn't select or even buy all the software that his department supports, instead seeing more of that decision-making falling to his business-line counterparts.

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CIOs and executive consultants say they've seen business leaders increasingly taking charge of technology decisions that impact their functional areas.

According to the survey " What Decentralized IT Spending Means for the CIO's Role ," conducted by IDG and Snow Software, 67 percent of the 450 responding IT leaders said that at least half of their spend is controlled by individual business units.

Publisher: CIO
Date: 2020-04-27T03:00-05:00
Author: Mary K Pratt
Twitter: @CIOonline
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3 Reasons Why Real Estate Professionals Should Not Cut Their Marketing Budget During COVID-19

Since the “stay-at-home” order went into effect due to the coronavirus pandemic, massive budget cuts have been occurring throughout the vast majority of the industries around the globe, including real estate.

But is this really a good idea to do so? Or perhaps the current situation presents an incredible opportunity for real estate professionals to expand their business despite all the odds.

Regardless of whether you are a solo agent, a team lead, a brokerage owner or an investor, in this article, I will shed some light on how our clients and partners have been crushing it in real estate since the outbreak began.

Date: rismediaupdates
Twitter: @rismediaupdates
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